Ionut CiobotaruinThe StartupAnonymous and Authenticated: Digital Identity on the Open InternetThe internet has always been split between the “anonymous” and “authenticated” versions in one way or another.15 min read·Dec 16, 2020----
Ionut CiobotaruFrom Zero to Hero: A User-Centric Guide to Improve Opt-In Rates in iOS 14We’ve put together an interactive guide for iOS 14 that will help advertisers and publishers improve their short term goal: opt-in rates.11 min read·Aug 25, 2020--1--1
Ionut CiobotaruinThe StartupThe Sunset of the IDFA and the Dawn of Privacy-First AdvertisingIn the last few weeks, there has been a considerable buzz around Apple’s IDFA announcement with myriads of articles predicting the…6 min read·Jul 22, 2020----
Ionut CiobotaruinAR/VR Journey: Augmented & Virtual Reality MagazineVR Gaming Ads: Testing the Waters; An Interview with FaultlineI recently had the pleasure to interview for Faultline with Rafi Cohen. Please find the full piece below.6 min read·Jun 25, 2020----