Ionut CiobotaruinThe StartupAnonymous and Authenticated: Digital Identity on the Open InternetThe internet has always been split between the “anonymous” and “authenticated” versions in one way or another.Dec 16, 2020Dec 16, 2020
Ionut CiobotaruFrom Zero to Hero: A User-Centric Guide to Improve Opt-In Rates in iOS 14We’ve put together an interactive guide for iOS 14 that will help advertisers and publishers improve their short term goal: opt-in rates.Aug 25, 20201Aug 25, 20201
Ionut CiobotaruinThe StartupThe Sunset of the IDFA and the Dawn of Privacy-First AdvertisingIn the last few weeks, there has been a considerable buzz around Apple’s IDFA announcement with myriads of articles predicting the…Jul 22, 2020Jul 22, 2020
Ionut CiobotaruinAR/VR Journey: Augmented & Virtual Reality MagazineVR Gaming Ads: Testing the Waters; An Interview with FaultlineI recently had the pleasure to interview for Faultline with Rafi Cohen. Please find the full piece below.Jun 25, 2020Jun 25, 2020